The aim of the Bachelor in Business Programme is to educate students for the business world in France or abroad. Graduate students will be competent and efficient in Sales, Finance and Marketing Management. It is a custom-made programme according to the career goals of each student and enabling them to experience a humanitarian social or civic project "Humacité", 13 months of internship experience and optional expatriation.
The entire programme is three years in duration. Students can also earn a double degree with a Bachelor awarded by the University of La Rochelle Institute of Management. An excellent stepping stone towards further study, such as a Master in Management or a Specialised MBA.